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07/03/2011

LATICRETE VMRS PORT CITY 100
FRIDAY JULY 8TH AT LEE USA SPEEDWAY


For the third consecutive year, LATICRETE International Inc., based in Bethany, Connecticut will be supporting the LATICRETE Port City 100 event at the Lee USA Speedway in Lee, New Hampshire on Friday, July 8. The NASCAR sanctioned track will have race events for the Valenti Modified Racing Series and the NASCAR Small Block Supermodifieds as part of the same special event program.

This is a unique sponsorship venture rarely seen in the racing community. In cooperation with Lee track owners Red and Judy MacDonald, a majority of the LATICRETE sponsorship money will go directly into the purse payoff, adding incentives this year for both the 100-lap Modified and 30-lap Super Modified events. The bonus money is sure to bring quality fields of competitors for both events.

LATICRETE is a worldwide leader in in the manufacturing and distribution of installation systems for tile and stone products of all kinds. LATICRETE products are available in Lowes Home Improvement stores, and in flooring stores of all types across the country.

LATICRETE recently launched the introduction of their new and improved formula of LATICRETE® SpectraLOCK® Premium Grout. In addition to its ease of installation, LATICRETE SpectraLOCK Premium Grout is stainproof^^ in residential installations providing ease of maintenance and a beautiful appearance year after year.

"We are proud to once again be a part of this great event," stated Maria Oliveira, Corporate Marketing Manager for LATICRETE. Our guests have raved about the past two events at Lee, and we expect this event to be more of the same. We at LATICRETE would like to thank our consumers for making 2010 such a successful year to this point, especially in what are difficult economic times for many."

The 2010 race at Lee brought one of the most talented fields of racecar drivers of the season for the VMRS, and now with added purse money going into the Super Modified event as well, guests of LATICRETE can expect even more excitement at the three-eights mile NASCAR sanctioned oval track on Friday, July 8.

For more information on all LATICRETE products log onto the web site at: www.laticrete.com. Further information on the race event can be found at: www.leeusaspeedway.com, or at www.modifiedracingseries.com.
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Lee USA Speedway is located on Route 125 in Lee, New Hampshire, just 9 miles north of the N.H. Route 101 & Route 125 interchange.

Source: NEchatter
Posted: July 3, 2011

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