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LFR NORTHEAST
BECOMES PART OF LFR ENTERPRISES
Rob Fuller Acquires Business from Bob Charland |
LFR
Enterprises, owned by Rob Fuller, has acquired LFR
Northeast which was previously operated by Bob
Charland.
Fuller will take over the Northeast region for
modified distribution and sales for LFR Enterprises.
Charland will no longer be selling parts to the
racing industry.
“Rob and I had an agreement that if I ever wanted to
change direction that he would step up and take
over,” said Charland. “Rob has a very unique product
line that really requires a vast knowledge of this
industry which he has, so this really makes sense
not only for me, but the customers as well.”
LFR specializes in the state-of-the-art design,
engineering and distribution of pavement modifieds.
Fuller and his LFR Enterprises team will service all
the New England racers, not just the LFR customer
base.
“With my focus back in the Northeast, I really look
forward to making the Southern racing technology
readily available in this region,” said Fuller.
To expand its service in the Northeast, LFR is
constructing a new 23,000 square-foot facility for
operations out of West Boylston, Mass. The
state-of-the-art facility will include pull down
rigs, shock dynos, and a complete inventory of all
the highest quality components available.
The new facility will also serve as the shop to a
pair of LFR house cars. The No. 15 NASCAR Whelen
Modified Tour team will be based there along with a
LFR SK modified house car. Both cars will be
available to lease, but will be focused on the R&D
of LFR products.
“I really enjoy when a driver sits in a LFR car for
the first time and the way they describe how the car
feels and turns,” said Fuller. “These house cars
will provide an opportunity for not only a driver
getting seat time in a LFR car but also the
opportunity to work with myself and the equipment we
have here.”
Fuller turned the industry on its head in 2015 with
the development and success of the LFR Gen One
chassis, an innovative design for the modified
racing industry. The LFR Chassis set qualifying
records and won three NASCAR championships with Doug
Coby and Burt Myers.
“My goal is to continue the development of the LFR
Modified Chassis,” said Fuller. “The LFR Gen One
design has proved to be extremely safe and a solid,
basic design that I knew would be better than the
competition as soon as it hit the track. Now that we
have our base set, there are several changes that I
would like to work on to advance our designs for an
even more innovative product.”
“The future of LFR will continue to be Northeast
open wheel modifieds,” said Fuller. “We are in a
great place with the location and direction of the
LFR brand. We have a clear plan moving forward and
are excited to debut a new design chassis in 2017
that will keep the competition on their heels like
we have been. The LFR brand will continue to evolve
and keep its reputation as the most technologically
advanced Modified available.”
To contact LFR, visit
www.LFRchassis.com or call (704) 232-6990.
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Source:
Nealie Stufflet / LFR Chassis
Posted:
March 22, 2017 |
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